Continual Transfer Learning for Cross-Domain Click-Through Rate Prediction at Taobao.

@inproceedings{liu-2023-continual, author = {Lixin Liu and Yanling Wang and Tianming Wang and Dong Guan and Jiawei Wu and Jingxu Chen and Rong Xiao and Wenxiang Zhu and Fei Fang}, editor = {Ying Ding and Jie Tang and Juan F. Sequeda and Lora Aroyo and Carlos Castillo and Geert-Jan Houben}, title = {{Continual Transfer Learning for Cross-Domain Click-Through Rate Prediction at Taobao}}, booktitle = {{Companion Proceedings of the ACM Web Conference 2023, WWW 2023, Austin, TX, USA, 30 April 2023 - 4 May 2023}}, pages = {346--350}, publisher = {ACM}, year = {2023}, url = {https://doi.org/10.1145/3543873.3584625}, doi = {https://doi.org/10.1145/3543873.3584625} }