The Cost of Digital Advertisement: Comparing User and Advertiser Views.

@inproceedings{papadopoulos-2018-cost, author = {Panagiotis Papadopoulos and Nicolas Kourtellis and Evangelos P. Markatos}, editor = {Pierre-Antoine Champin and Fabien Gandon and Mounia Lalmas-Roelleke and Panagiotis G. Ipeirotis}, title = {{The Cost of Digital Advertisement: Comparing User and Advertiser Views}}, booktitle = {{Proceedings of the 2018 World Wide Web Conference on World Wide Web, WWW 2018, Lyon, France, April 23-27, 2018}}, pages = {1479--1489}, publisher = {ACM}, year = {2018}, url = {https://doi.org/10.1145/3178876.3186060}, doi = {https://doi.org/10.1145/3178876.3186060} }