Achievement and Friends: Key Factors of Player Retention Vary Across Player Levels in Online Multiplayer Games.

@inproceedings{park-2017-achievement, author = {Kunwoo Park and Meeyoung Cha and Haewoon Kwak and Kuan-Ta Chen}, editor = {Rick Barrett and Rick Cummings and Eugene Agichtein and Evgeniy Gabrilovich}, title = {{Achievement and Friends: Key Factors of Player Retention Vary Across Player Levels in Online Multiplayer Games}}, booktitle = {{Proceedings of the 26th International Conference on World Wide Web Companion, Perth, Australia, April 3-7, 2017}}, pages = {445--453}, publisher = {ACM}, year = {2017}, url = {https://doi.org/10.1145/3041021.3054176}, doi = {https://doi.org/10.1145/3041021.3054176} }