Risk-aware revenue maximization in display advertising.

@inproceedings{radovanovic-2012-riskaware, author = {Ana Radovanovic and William D. Heavlin}, editor = {Alain Mille and Fabien Gandon and Jacques Misselis and Michael Rabinovich and Steffen Staab}, title = {{Risk-aware revenue maximization in display advertising}}, booktitle = {{Proceedings of the 21st World Wide Web Conference 2012, WWW 2012, Lyon, France, April 16-20, 2012}}, pages = {91--100}, publisher = {ACM}, year = {2012}, url = {https://doi.org/10.1145/2187836.2187850}, doi = {https://doi.org/10.1145/2187836.2187850} }