Mystique: A Budget Pacing System for Performance Optimization in Online Advertising.
Rotem Stram|Rani Abboud|Alex Shtoff|Oren Somekh|Ariel Raviv|Yair Koren
| Anthology ID: | DBLP:conf/www/StramASSRK24 |
|---|---|
| Volume: | Companion Proceedings of the ACM on Web Conference 2024, WWW 2024, Singapore, Singapore, May 13-17, 2024 |
| Year: | 2024 |
| Venue: | The Web Conference (WWW) |
| Publisher: | ACM |
| Pages: | 433-442 |
| URL: | https://doi.org/10.1145/3589335.3648342 |
| DOI: | https://doi.org/10.1145/3589335.3648342 |
| DBLP: | conf/www/StramASSRK24 |
| BibTeX: |
@inproceedings{stram-2024-mystique,
author = {Rotem Stram and
Rani Abboud and
Alex Shtoff and
Oren Somekh and
Ariel Raviv and
Yair Koren},
editor = {Tat-Seng Chua and
Chong-Wah Ngo and
Roy Ka-Wei Lee and
Ravi Kumar and
Hady Wirawan Lauw},
title = {{Mystique: A Budget Pacing System for Performance Optimization in Online Advertising}},
booktitle = {{Companion Proceedings of the ACM on Web Conference 2024, WWW 2024, Singapore, Singapore, May 13-17, 2024}},
pages = {433--442},
publisher = {ACM},
year = {2024},
url = {https://doi.org/10.1145/3589335.3648342},
doi = {https://doi.org/10.1145/3589335.3648342}
}