Is Contrastive Learning Necessary? A Study of Data Augmentation vs Contrastive Learning in Sequential Recommendation.

@inproceedings{zhou-2024-contrastive, author = {Peilin Zhou and You-Liang Huang and Yueqi Xie and Jingqi Gao and Shoujin Wang and Jae Boum Kim and Sunghun Kim}, editor = {Tat-Seng Chua and Chong-Wah Ngo and Ravi Kumar and Hady Wirawan Lauw and Roy Ka-Wei Lee}, title = {{Is Contrastive Learning Necessary? A Study of Data Augmentation vs Contrastive Learning in Sequential Recommendation}}, booktitle = {{Proceedings of the ACM on Web Conference 2024, WWW 2024, Singapore, May 13-17, 2024}}, pages = {3854--3863}, publisher = {ACM}, year = {2024}, url = {https://doi.org/10.1145/3589334.3645661}, doi = {https://doi.org/10.1145/3589334.3645661} }