The power of social learning: How do observational and word-of-mouth learning influence online consumer decision processes?
Fenghua Wang|Mohan Wang|Yan Wan|Jia Jin|Yu Pan
| Anthology ID: | DBLP:journals/ipm/WangWWJP21 |
|---|---|
| Year: | 2021 |
| Venue: | Information Processing and Management |
| Pages: | 102632 |
| URL: | https://doi.org/10.1016/J.IPM.2021.102632 |
| DOI: | https://doi.org/10.1016/J.IPM.2021.102632 |
| DBLP: | journals/ipm/WangWWJP21 |
| BibTeX: |
@article{wang-2021-power,
author = {Fenghua Wang and
Mohan Wang and
Yan Wan and
Jia Jin and
Yu Pan},
title = {{The power of social learning: How do observational and word-of-mouth learning influence online consumer decision processes?}},
journal = {Information Processing and Management},
volume = {58},
number = {5},
pages = {102632},
year = {2021},
url = {https://doi.org/10.1016/J.IPM.2021.102632},
doi = {https://doi.org/10.1016/J.IPM.2021.102632}
}