Personal-discount sensitivity prediction for mobile coupon conversion optimization.
Asnat Greenstein-Messica|Lior Rokach|Asaf Shabtai
| Anthology ID: | DBLP:journals/jasis/Greenstein-Messica17 |
|---|---|
| Year: | 2017 |
| Venue: | Journal of the Association for Information Science and Technology (JASIST) |
| Pages: | 1940-1952 |
| URL: | https://doi.org/10.1002/ASI.23838 |
| DOI: | https://doi.org/10.1002/ASI.23838 |
| DBLP: | journals/jasis/Greenstein-Messica17 |
| BibTeX: |
@article{greensteinmessica-2017-personaldiscount,
author = {Asnat Greenstein-Messica and
Lior Rokach and
Asaf Shabtai},
title = {{Personal-discount sensitivity prediction for mobile coupon conversion optimization}},
journal = {Journal of the Association for Information Science and Technology (JASIST)},
volume = {68},
number = {8},
pages = {1940--1952},
year = {2017},
url = {https://doi.org/10.1002/ASI.23838},
doi = {https://doi.org/10.1002/ASI.23838}
}