Identification of factors predicting clickthrough in Web searching using neural network analysis.
Ying Zhang|Bernard J. Jansen|Amanda Spink
| Anthology ID: | DBLP:journals/jasis/ZhangJS09 |
|---|---|
| Year: | 2009 |
| Venue: | Journal of the Association for Information Science and Technology (JASIST) |
| Pages: | 557-570 |
| URL: | https://doi.org/10.1002/ASI.20993 |
| DOI: | https://doi.org/10.1002/ASI.20993 |
| DBLP: | journals/jasis/ZhangJS09 |
| BibTeX: |
@article{zhang-2009-identification,
author = {Ying Zhang and
Bernard J. Jansen and
Amanda Spink},
title = {{Identification of factors predicting clickthrough in Web searching using neural network analysis}},
journal = {Journal of the Association for Information Science and Technology (JASIST)},
volume = {60},
number = {3},
pages = {557--570},
year = {2009},
url = {https://doi.org/10.1002/ASI.20993},
doi = {https://doi.org/10.1002/ASI.20993}
}