Cost-efficient viral marketing in online social networks.

Jingya Zhou|Jianxi Fan|Jin Wang|Xi Wang|Lingzhi Li


Anthology ID:DBLP:journals/www/ZhouFWWL19
Year:2019
Venue:World Wide Web (WWW)
Pages:2355-2378
URL:https://doi.org/10.1007/S11280-018-0651-5
DOI:https://doi.org/10.1007/S11280-018-0651-5
DBLP:journals/www/ZhouFWWL19
BibTeX:
@article{zhou-2019-costefficient, author = {Jingya Zhou and Jianxi Fan and Jin Wang and Xi Wang and Lingzhi Li}, title = {{Cost-efficient viral marketing in online social networks}}, journal = {World Wide Web (WWW)}, volume = {22}, number = {6}, pages = {2355--2378}, year = {2019}, url = {https://doi.org/10.1007/S11280-018-0651-5}, doi = {https://doi.org/10.1007/S11280-018-0651-5} }