Boosting Advertising Space: Designing Ad Auctions for Augment Advertising.

Yangsu Liu|Dagui Chen|Zhenzhe Zheng|Zhilin Zhang|Chuan Yu|Fan Wu|Guihai Chen


Anthology ID:DBLP:conf/wsdm/LiuCZZYWC23
Volume:Proceedings of the Sixteenth ACM International Conference on Web Search and Data Mining, WSDM 2023, Singapore, 27 February 2023 - 3 March 2023.
Year:2023
Venue:Web Search and Data Mining (WSDM)
Publisher:ACM
Pages:1066-1074
URL:https://doi.org/10.1145/3539597.3570381
DOI:https://doi.org/10.1145/3539597.3570381
DBLP:conf/wsdm/LiuCZZYWC23
BibTeX:
@inproceedings{liu-2023-boosting, author = {Yangsu Liu and Dagui Chen and Zhenzhe Zheng and Zhilin Zhang and Chuan Yu and Fan Wu and Guihai Chen}, editor = {Tat-Seng Chua and Hady Wirawan Lauw and Luo Si and Evimaria Terzi and Panayiotis Tsaparas}, title = {{Boosting Advertising Space: Designing Ad Auctions for Augment Advertising}}, booktitle = {{Proceedings of the Sixteenth ACM International Conference on Web Search and Data Mining, WSDM 2023, Singapore, 27 February 2023 - 3 March 2023}}, pages = {1066--1074}, publisher = {ACM}, year = {2023}, url = {https://doi.org/10.1145/3539597.3570381}, doi = {https://doi.org/10.1145/3539597.3570381} }