Boosting Advertising Space: Designing Ad Auctions for Augment Advertising.
Yangsu Liu|Dagui Chen|Zhenzhe Zheng|Zhilin Zhang|Chuan Yu|Fan Wu|Guihai Chen
| Anthology ID: | DBLP:conf/wsdm/LiuCZZYWC23 |
|---|---|
| Volume: | Proceedings of the Sixteenth ACM International Conference on Web Search and Data Mining, WSDM 2023, Singapore, 27 February 2023 - 3 March 2023. |
| Year: | 2023 |
| Venue: | Web Search and Data Mining (WSDM) |
| Publisher: | ACM |
| Pages: | 1066-1074 |
| URL: | https://doi.org/10.1145/3539597.3570381 |
| DOI: | https://doi.org/10.1145/3539597.3570381 |
| DBLP: | conf/wsdm/LiuCZZYWC23 |
| BibTeX: |
@inproceedings{liu-2023-boosting,
author = {Yangsu Liu and
Dagui Chen and
Zhenzhe Zheng and
Zhilin Zhang and
Chuan Yu and
Fan Wu and
Guihai Chen},
editor = {Tat-Seng Chua and
Hady Wirawan Lauw and
Luo Si and
Evimaria Terzi and
Panayiotis Tsaparas},
title = {{Boosting Advertising Space: Designing Ad Auctions for Augment Advertising}},
booktitle = {{Proceedings of the Sixteenth ACM International Conference on Web Search and Data Mining, WSDM 2023, Singapore, 27 February 2023 - 3 March 2023}},
pages = {1066--1074},
publisher = {ACM},
year = {2023},
url = {https://doi.org/10.1145/3539597.3570381},
doi = {https://doi.org/10.1145/3539597.3570381}
}