Enhancing Cross-Domain Click-Through Rate Prediction via Explicit Feature Augmentation.

@inproceedings{chen-2024-enhancing, author = {Xu Chen and Zida Cheng and Jiangchao Yao and Chen Ju and Weilin Huang and Jinsong Lan and Xiaoyi Zeng and Shuai Xiao}, editor = {Tat-Seng Chua and Chong-Wah Ngo and Roy Ka-Wei Lee and Ravi Kumar and Hady Wirawan Lauw}, title = {{Enhancing Cross-Domain Click-Through Rate Prediction via Explicit Feature Augmentation}}, booktitle = {{Companion Proceedings of the ACM on Web Conference 2024, WWW 2024, Singapore, Singapore, May 13-17, 2024}}, pages = {423--432}, publisher = {ACM}, year = {2024}, url = {https://doi.org/10.1145/3589335.3648341}, doi = {https://doi.org/10.1145/3589335.3648341} }