A Combinational Optimization Approach for Advertising Budget Allocation.

@inproceedings{kong-2018-combinational, author = {Deguang Kong and Xiannian Fan and Konstantin Shmakov and Jian Yang}, editor = {Pierre-Antoine Champin and Fabien Gandon and Mounia Lalmas-Roelleke and Panagiotis G. Ipeirotis}, title = {{A Combinational Optimization Approach for Advertising Budget Allocation}}, booktitle = {{Companion Proceedings of the The Web Conference 2018, WWW 2018, Lyon , France, April 23-27, 2018}}, pages = {53--54}, publisher = {ACM}, year = {2018}, url = {https://doi.org/10.1145/3184558.3186925}, doi = {https://doi.org/10.1145/3184558.3186925} }