Causality-based CTR prediction using graph neural networks.
Panyu Zhai|Yanwu Yang|Chunjie Zhang
| Anthology ID: | DBLP:journals/ipm/ZhaiYZ23 |
|---|---|
| Year: | 2023 |
| Venue: | Information Processing and Management |
| Pages: | 103137 |
| URL: | https://doi.org/10.1016/J.IPM.2022.103137 |
| DOI: | https://doi.org/10.1016/J.IPM.2022.103137 |
| DBLP: | journals/ipm/ZhaiYZ23 |
| BibTeX: |
@article{zhai-2023-causalitybased,
author = {Panyu Zhai and
Yanwu Yang and
Chunjie Zhang},
title = {{Causality-based CTR prediction using graph neural networks}},
journal = {Information Processing and Management},
volume = {60},
number = {1},
pages = {103137},
year = {2023},
url = {https://doi.org/10.1016/J.IPM.2022.103137},
doi = {https://doi.org/10.1016/J.IPM.2022.103137}
}