IR
Anthology
Community
Brad
Null
2011
doi
dblp
Measuring the effectiveness of display advertising: a time series approach.
Joel Barajas
|
Ram Akella
|
Marius Holtan
|
Jaimie Kwon
|
Brad Null
Proceedings of the 20th International Conference on World Wide Web, WWW 2011, Hyderabad, India, March 28 - April 1, 2011 (Companion Volume)