Mimi Zhang

2009

doi dblp
Twitter power: Tweets as electronic word of mouth.
Bernard J. Jansen|Mimi Zhang|Kate Sobel|Abdur Chowdury
Journal of the Association for Information Science and Technology (JASIST) 2009 Volume 60 Issue 11
doi dblp
Brand and its effect on user perception of search engine performance.
Bernard J. Jansen|Mimi Zhang|Carsten D. Schultz
Journal of the Association for Information Science and Technology (JASIST) 2009 Volume 60 Issue 8

2007

doi dblp
Brand awareness and the evaluation of search results.
Bernard J. Jansen|Mimi Zhang|Ying Zhang
Proceedings of the 16th International Conference on World Wide Web, WWW 2007, Banff, Alberta, Canada, May 8-12, 2007