Yunzhang Zhu

2009

doi dblp
Optimizing search engine revenue in sponsored search.
Yunzhang Zhu|Gang Wang|Junli Yang|Dakan Wang|Jun Yan|Jian Hu|Zheng Chen
Proceedings of the 32nd Annual International ACM SIGIR Conference on Research and Development in Information Retrieval, SIGIR 2009, Boston, MA, USA, July 19-23, 2009
doi dblp
Competitive analysis from click-through log.
Gang Wang|Jian Hu|Yunzhang Zhu|Hua Li|Zheng Chen
Proceedings of the 18th International Conference on World Wide Web, WWW 2009, Madrid, Spain, April 20-24, 2009