Achir Kalra

2020

doi dblp
To be Tough or Soft: Measuring the Impact of Counter-Ad-blocking Strategies on User Engagement.
Shuai Zhao|Achir Kalra|Cristian Borcea|Yi Chen
WWW '20: The Web Conference 2020, Taipei, Taiwan, April 20-24, 2020

2018

doi dblp
Predictive models and analysis for webpage depth-level dwell time.
Chong Wang|Shuai Zhao|Achir Kalra|Cristian Borcea|Yi Chen
Journal of the Association for Information Science and Technology (JASIST) 2018 Volume 69 Issue 8

2016

doi dblp
Webpage Depth-level Dwell Time Prediction.
Chong Wang|Achir Kalra|Cristian Borcea|Yi Chen
Proceedings of the 25th ACM International Conference on Information and Knowledge Management, CIKM 2016, Indianapolis, IN, USA, October 24-28, 2016

2015

doi dblp
Viewability Prediction for Online Display Ads.
Chong Wang|Achir Kalra|Cristian Borcea|Yi Chen
Proceedings of the 24th ACM International Conference on Information and Knowledge Management, CIKM 2015, Melbourne, VIC, Australia, October 19 - 23, 2015