Martin Zinkevich

2011

doi dblp
Learning to target: what works for behavioral targeting.
Sandeep Pandey|Mohamed Aly|Abraham Bagherjeiran|Andrew O. Hatch|Peter Ciccolo|Adwait Ratnaparkhi|Martin Zinkevich
Proceedings of the 20th ACM Conference on Information and Knowledge Management, CIKM 2011, Glasgow, United Kingdom, October 24-28, 2011

2009

doi dblp
Adaptive bidding for display advertising.
Arpita Ghosh|Benjamin I. P. Rubinstein|Sergei Vassilvitskii|Martin Zinkevich
Proceedings of the 18th International Conference on World Wide Web, WWW 2009, Madrid, Spain, April 20-24, 2009