Shuai Yuan

2017

doi dblp
Display Advertising with Real-Time Bidding (RTB) and Behavioural Targeting.
Jun Wang|Weinan Zhang|Shuai Yuan
Foundations and Trends in Information Retrieval 2017 Volume 11 Issue 4-5

2016

doi dblp
Real-Time Bidding Based Display Advertising: Mechanisms and Algorithms.
Jun Wang|Shuai Yuan|Weinan Zhang
Advances in Information Retrieval - 38th European Conference on IR Research, ECIR 2016, Padua, Italy, March 20-23, 2016. Proceedings

2015

doi dblp
Real-Time Bidding: A New Frontier of Computational Advertising Research.
Jun Wang|Shuai Yuan
Proceedings of the Eighth ACM International Conference on Web Search and Data Mining, WSDM 2015, Shanghai, China, February 2-6, 2015

2012

doi dblp
Sequential selection of correlated ads by POMDPs.
Bai Wang|Shuai Yuan|Jun Wang|Bai Wang|Shuai Yuan
21st ACM International Conference on Information and Knowledge Management, CIKM'12, Maui, HI, USA, October 29 - November 02, 2012