IR
Anthology
Community
Jianchang
Mao
2012
doi
dblp
Visual appearance of display ads and its effect on click through rate.
Javad Azimi
|
Ruofei Zhang
|
Yang Zhou
|
Vidhya Navalpakkam
|
Jianchang Mao
|
Xiaoli Z. Fern
21st ACM International Conference on Information and Knowledge Management, CIKM'12, Maui, HI, USA, October 29 - November 02, 2012
doi
dblp
The impact of visual appearance on user response in online display advertising.
Javad Azimi
|
Ruofei Zhang
|
Yang Zhou
|
Vidhya Navalpakkam
|
Jianchang Mao
|
Xiaoli Z. Fern
Proceedings of the 21st World Wide Web Conference, WWW 2012, Lyon, France, April 16-20, 2012 (Companion Volume)
2011
doi
dblp
A stochastic learning-to-rank algorithm and its application to contextual advertising.
Maryam Karimzadehgan
|
Wei Li
|
Ruofei Zhang
|
Jianchang Mao
Proceedings of the 20th International Conference on World Wide Web, WWW 2011, Hyderabad, India, March 28 - April 1, 2011
2002
doi
dblp
Thematic mapping - from unstructured documents to taxonomies.
Christina Yip Chung
|
Raymond Lieu
|
Jinhui Liu
|
Alpha K. Luk
|
Jianchang Mao
|
Prabhakar Raghavan
Proceedings of the 2002 ACM CIKM International Conference on Information and Knowledge Management, McLean, VA, USA, November 4-9, 2002