Ruofei Zhang

2022

SwiftPruner: Reinforced Evolutionary Pruning for Efficient Ad Relevance.

Li Lyna Zhang|Youkow Homma|Yujing Wang|Min Wu|Mao Yang|Ruofei Zhang|Ting Cao|Wei Shen

Proceedings of the 31st ACM International Conference on Information & Knowledge Management, Atlanta, GA, USA, October 17-21, 2022

2021

GalaXC: Graph Neural Networks with Labelwise Attention for Extreme Classification.

Deepak Saini|Arnav Kumar Jain|Kushal Dave|Jian Jiao|Amit Singh|Ruofei Zhang|Manik Varma

WWW '21: The Web Conference 2021, Virtual Event / Ljubljana, Slovenia, April 19-23, 2021.

TextGNN: Improving Text Encoder via Graph Neural Network in Sponsored Search.

Jason Zhu|Yanling Cui|Yuming Liu|Hao Sun|Xue Li|Markus Pelger|Tianqi Yang|Liangjie Zhang|Ruofei Zhang|Huasha Zhao

WWW '21: The Web Conference 2021, Virtual Event / Ljubljana, Slovenia, April 19-23, 2021.

2020

AutoADR: Automatic Model Design for Ad Relevance.

Yiren Chen|Yaming Yang|Hong Sun|Yujing Wang|Yu Xu|Wei Shen|Rong Zhou|Yunhai Tong|Jing Bai|Ruofei Zhang

CIKM '20: The 29th ACM International Conference on Information and Knowledge Management, Virtual Event, Ireland, October 19-23, 2020

TwinBERT: Distilling Knowledge to Twin-Structured Compressed BERT Models for Large-Scale Retrieval.

Wenhao Lu|Jian Jiao|Ruofei Zhang

CIKM '20: The 29th ACM International Conference on Information and Knowledge Management, Virtual Event, Ireland, October 19-23, 2020

2016

Attention Based Recurrent Neural Networks for Online Advertising.

Shuangfei Zhai|Keng-hao Chang|Ruofei Zhang|Zhongfei Zhang

Proceedings of the 25th International Conference on World Wide Web, WWW 2016, Montreal, Canada, April 11-15, 2016, Companion Volume

2015

Ads Keyword Rewriting Using Search Engine Results.

Javad Azimi|Adnan Alam|Ruofei Zhang

Proceedings of the 24th International Conference on World Wide Web Companion, WWW 2015, Florence, Italy, May 18-22, 2015 - Companion Volume

Contextual Query Intent Extraction for Paid Search Selection.

Pengqi Liu|Javad Azimi|Ruofei Zhang

Proceedings of the 24th International Conference on World Wide Web Companion, WWW 2015, Florence, Italy, May 18-22, 2015 - Companion Volume

2014

Automatic keywords generation for contextual advertising.

Pengqi Liu|Javad Azimi|Ruofei Zhang

23rd International World Wide Web Conference, WWW '14, Seoul, Republic of Korea, April 7-11, 2014, Companion Volume

2012

Visual appearance of display ads and its effect on click through rate.

Javad Azimi|Ruofei Zhang|Yang Zhou|Vidhya Navalpakkam|Jianchang Mao|Xiaoli Z. Fern

21st ACM International Conference on Information and Knowledge Management, CIKM'12, Maui, HI, USA, October 29 - November 02, 2012

Multiview hierarchical bayesian regression model andapplication to online advertising.

Tianbing Xu|Ruofei Zhang|Zhen Guo

21st ACM International Conference on Information and Knowledge Management, CIKM'12, Maui, HI, USA, October 29 - November 02, 2012

The impact of visual appearance on user response in online display advertising.

Javad Azimi|Ruofei Zhang|Yang Zhou|Vidhya Navalpakkam|Jianchang Mao|Xiaoli Z. Fern

Proceedings of the 21st World Wide Web Conference, WWW 2012, Lyon, France, April 16-20, 2012 (Companion Volume)

2011

A stochastic learning-to-rank algorithm and its application to contextual advertising.

Maryam Karimzadehgan|Wei Li|Ruofei Zhang|Jianchang Mao

Proceedings of the 20th International Conference on World Wide Web, WWW 2011, Hyderabad, India, March 28 - April 1, 2011

2006

Joint categorization of queries and clips for web-based video search.

Ruofei Zhang|Ramesh Sarukkai|Jyh-Herng Chow|Wei Dai|Zhongfei Zhang

Proceedings of the 8th ACM SIGMM International Workshop on Multimedia Information Retrieval, MIR 2006, October 26-27, 2006, Santa Barbara, California, USA

2003

Addressing CBIR efficiency, effectiveness, and retrieval subjectivity simultaneously.

Ruofei Zhang|Zhongfei (Mark) Zhang

Proceedings of the 5th ACM SIGMM International Workshop on Multimedia Information Retrieval, MIR 2003, November 7, 2003, Berkeley, CA, USA