Pengyuan Wang

2018

doi dblp
Optimizing Whole-Page Presentation for Web Search.
Yue Wang|Dawei Yin|Luo Jie|Pengyuan Wang|Makoto Yamada|Yi Chang|Qiaozhu Mei
ACM Transactions on the Web 2018 Volume 12 Issue 3

2016

doi dblp
Beyond Ranking: Optimizing Whole-Page Presentation.
Yue Wang|Dawei Yin|Luo Jie|Pengyuan Wang|Makoto Yamada|Yi Chang|Qiaozhu Mei
Proceedings of the Ninth ACM International Conference on Web Search and Data Mining, San Francisco, CA, USA, February 22-25, 2016

2015

doi dblp
Robust Tree-based Causal Inference for Complex Ad Effectiveness Analysis.
Pengyuan Wang|Wei Sun|Dawei Yin|Jian Yang|Yi Chang
Proceedings of the Eighth ACM International Conference on Web Search and Data Mining, WSDM 2015, Shanghai, China, February 2-6, 2015
doi dblp
What Size Should A Mobile Ad Be?
Pengyuan Wang|Wei Sun|Dawei Yin
Proceedings of the 24th International Conference on World Wide Web Companion, WWW 2015, Florence, Italy, May 18-22, 2015 - Companion Volume
doi dblp
Rethink Targeting: Detect 'Smart Cheating' in Online Advertising through Causal Inference.
Pengyuan Wang|Dawei Yin|Jian Yang|Yi Chang|Marsha Meytlis
Proceedings of the 24th International Conference on World Wide Web Companion, WWW 2015, Florence, Italy, May 18-22, 2015 - Companion Volume

2014

doi dblp
An efficient framework for online advertising effectiveness measurement and comparison.
Pengyuan Wang|Yechao Liu|Marsha Meytlis|Han-Yun Tsao|Jian Yang|Pei Huang
Seventh ACM International Conference on Web Search and Data Mining, WSDM 2014, New York, NY, USA, February 24-28, 2014