Jian Xu

2026

doi dblp
Unlocking Scaling Law in Industrial Recommendation Systems with a Three-step Paradigm based Large User Model.
Bencheng Yan|Shilei Liu|Zhiyuan Zeng|Zihao Wang|Yizhen Zhang|Yujin Yuan|Langming Liu|Jiaqi Liu|Di Wang|Wenbo Su|Pengjie Wang|Jian Xu|Bo Zheng
Proceedings of the Nineteenth ACM International Conference on Web Search and Data Mining, WSDM 2026, Boise, ID, USA, February 22-26, 2026
doi dblp
MOON: Generative MLLM-based Multimodal Representation Learning for E-commerce Product Understanding.
Daoze Zhang|Chenghan Fu|Zhanheng Nie|Jianyu Liu|Wanxian Guan|Yuan Gao|Jun Song|Pengjie Wang|Jian Xu|Bo Zheng
Proceedings of the Nineteenth ACM International Conference on Web Search and Data Mining, WSDM 2026, Boise, ID, USA, February 22-26, 2026
doi dblp
GAM: A Generative Auto-Marketing Framework in Online E-commerce Platforms.
Yuejia Dou|Shuai Dou|Yuchao Ma|Bingzhe Wang|Tianyu Wang|Zhilin Zhang|Chuan Yu|Jian Xu|Qi Qi
Proceedings of the ACM Web Conference 2026, WWW 2026, Dubai, United Arab Emirates, originally scheduled for April 13-17, 2026, rescheduled for June 29 - July 3, 2026.
doi dblp
Automated Deterministic Auction Design with Objective Decomposition.
Zhijian Duan|Haoran Sun|Yichong Xia|Siqiang Wang|Zhilin Zhang|Chuan Yu|Jian Xu|Xiaotie Deng
Proceedings of the ACM Web Conference 2026, WWW 2026, Dubai, United Arab Emirates, originally scheduled for April 13-17, 2026, rescheduled for June 29 - July 3, 2026.
doi dblp
Delayed Feedback Modeling for Post-Click Gross Merchandise Volume Prediction: Benchmark, Insights and Approaches.
Xinyu Li|Sishuo Chen|Guipeng Xv|Li Zhang|Mingxuan Luo|Zhangming Chan|Xiang-Rong Sheng|Han Zhu|Jian Xu|Chen Lin
Proceedings of the ACM Web Conference 2026, WWW 2026, Dubai, United Arab Emirates, originally scheduled for April 13-17, 2026, rescheduled for June 29 - July 3, 2026.
doi dblp
Modeling Cascaded Delay Feedback for Online Net Conversion Rate Prediction: Benchmark, Insights and Solutions.
Mingxuan Luo|Guipeng Xv|Sishuo Chen|Xinyu Li|Li Zhang|Zhangming Chan|Xiang-Rong Sheng|Han Zhu|Jian Xu|Bo Zheng|Chen Lin
Proceedings of the ACM Web Conference 2026, WWW 2026, Dubai, United Arab Emirates, originally scheduled for April 13-17, 2026, rescheduled for June 29 - July 3, 2026.
doi dblp
NEZHA: A Zero-sacrifice and Hyperspeed Decoding Architecture for Generative Recommendations.
Yejing Wang|Shengyu Zhou|Jinyu Lu|Ziwei Liu|Langming Liu|Maolin Wang|Wenlin Zhang|Feng Li|Wenbo Su|Pengjie Wang|Jian Xu|Xiangyu Zhao
Proceedings of the ACM Web Conference 2026, WWW 2026, Dubai, United Arab Emirates, originally scheduled for April 13-17, 2026, rescheduled for June 29 - July 3, 2026.

2025

doi dblp
See Beyond a Single View: Multi-Attribution Learning Leads to Better Conversion Rate Prediction.
Sishuo Chen|Zhangming Chan|Xiang-Rong Sheng|Lei Zhang|Sheng Chen|Chenghuan Hou|Han Zhu|Jian Xu|Bo Zheng
Proceedings of the 34th ACM International Conference on Information and Knowledge Management, CIKM 2025, Seoul, Republic of Korea, November 10-14, 2025
doi dblp
Gradient Deconfliction via Orthogonal Projections onto Subspaces For Multi-task Learning.
Shijie Zhu|Hui Zhao|Tianshu Wu|Pengjie Wang|Hongbo Deng|Jian Xu|Bo Zheng
Proceedings of the Eighteenth ACM International Conference on Web Search and Data Mining, WSDM 2025, Hannover, Germany, March 10-14, 2025
doi dblp
Learning against Non-credible Second-Price Auctions.
Qian Wang|Xuanzhi Xia|Zongjun Yang|Xiaotie Deng|Yuqing Kong|Zhilin Zhang|Liang Wang|Chuan Yu|Jian Xu|Bo Zheng
Proceedings of the ACM on Web Conference 2025, WWW 2025, Sydney, NSW, Australia, 28 April 2025- 2 May 2025
doi dblp
Computational Advertising: Recent Advances.
Junwei Pan|Zhilin Zhang|Han Zhu|Jian Xu|Jie Jiang|Bo Zheng
Companion Proceedings of the ACM on Web Conference 2025, WWW 2025, Sydney, NSW, Australia, 28 April 2025 - 2 May 2025
doi dblp
Explainable LLM-driven Multi-dimensional Distillation for E-Commerce Relevance Learning.
Gang Zhao|Ximing Zhang|Chenji Lu|Hui Zhao|Tianshu Wu|Pengjie Wang|Jian Xu|Bo Zheng
Companion Proceedings of the ACM on Web Conference 2025, WWW 2025, Sydney, NSW, Australia, 28 April 2025 - 2 May 2025

2024

doi dblp
Enhancing Taobao Display Advertising with Multimodal Representations: Challenges, Approaches and Insights.
Xiang-Rong Sheng|Feifan Yang|Litong Gong|Biao Wang|Zhangming Chan|Yujing Zhang|Yueyao Cheng|Yong-Nan Zhu|Tiezheng Ge|Han Zhu|Yuning Jiang|Jian Xu|Bo Zheng
Proceedings of the 33rd ACM International Conference on Information and Knowledge Management, CIKM 2024, Boise, ID, USA, October 21-25, 2024
doi dblp
Calibration-compatible Listwise Distillation of Privileged Features for CTR Prediction.
Xiaoqiang Gui|Yueyao Cheng|Xiang-Rong Sheng|Yunfeng Zhao|Guoxian Yu|Shuguang Han|Yuning Jiang|Jian Xu|Bo Zheng
Proceedings of the 17th ACM International Conference on Web Search and Data Mining, WSDM 2024, Merida, Mexico, March 4-8, 2024
doi dblp
Unified Visual Preference Learning for User Intent Understanding.
Yihua Wen|Si Chen|Yu Tian|Wanxian Guan|Pengjie Wang|Hongbo Deng|Jian Xu|Bo Zheng|Zihao Li|Lixin Zou|Chenliang Li
Proceedings of the 17th ACM International Conference on Web Search and Data Mining, WSDM 2024, Merida, Mexico, March 4-8, 2024
doi dblp
Trajectory-wise Iterative Reinforcement Learning Framework for Auto-bidding.
Haoming Li|Yusen Huo|Shuai Dou|Zhenzhe Zheng|Zhilin Zhang|Chuan Yu|Jian Xu|Fan Wu
Proceedings of the ACM on Web Conference 2024, WWW 2024, Singapore, May 13-17, 2024
doi dblp
Ad vs Organic: Revisiting Incentive Compatible Mechanism Design in E-commerce Platforms.
Ningyuan Li|Yunxuan Ma|Yang Zhao|Qian Wang|Zhilin Zhang|Chuan Yu|Jian Xu|Bo Zheng|Xiaotie Deng
Proceedings of the ACM on Web Conference 2024, WWW 2024, Singapore, May 13-17, 2024

2023

doi dblp
BOMGraph: Boosting Multi-scenario E-commerce Search with a Unified Graph Neural Network.
Shuai Fan|Jinping Gou|Yang Li|Jiaxing Bai|Chen Lin|Wanxian Guan|Xubin Li|Hongbo Deng|Jian Xu|Bo Zheng
Proceedings of the 32nd ACM International Conference on Information and Knowledge Management, CIKM 2023, Birmingham, United Kingdom, October 21-25, 2023
doi dblp
Rec4Ad: A Free Lunch to Mitigate Sample Selection Bias for Ads CTR Prediction in Taobao.
Jingyue Gao|Shuguang Han|Han Zhu|Siran Yang|Yuning Jiang|Jian Xu|Bo Zheng
Proceedings of the 32nd ACM International Conference on Information and Knowledge Management, CIKM 2023, Birmingham, United Kingdom, October 21-25, 2023
doi dblp
MEBS: Multi-task End-to-end Bid Shading for Multi-slot Display Advertising.
Zhen Gong|Lvyin Niu|Yang Zhao|Miao Xu|Haoqi Zhang|Zhenzhe Zheng|Zhilin Zhang|Rongquan Bai|Chuan Yu|Jian Xu|Bo Zheng|Fan Wu
Proceedings of the 32nd ACM International Conference on Information and Knowledge Management, CIKM 2023, Birmingham, United Kingdom, October 21-25, 2023
doi dblp
PS-SA: An Efficient Self-Attention via Progressive Sampling for User Behavior Sequence Modeling.
Jiacen Hu|Zhangming Chan|Yu Zhang|Shuguang Han|Siyuan Lou|Baolin Liu|Han Zhu|Yuning Jiang|Jian Xu|Bo Zheng
Proceedings of the 32nd ACM International Conference on Information and Knowledge Management, CIKM 2023, Birmingham, United Kingdom, October 21-25, 2023
doi dblp
COPR: Consistency-Oriented Pre-Ranking for Online Advertising.
Zhishan Zhao|Jingyue Gao|Yu Zhang|Shuguang Han|Siyuan Lou|Xiang-Rong Sheng|Zhe Wang|Han Zhu|Yuning Jiang|Jian Xu|Bo Zheng
Proceedings of the 32nd ACM International Conference on Information and Knowledge Management, CIKM 2023, Birmingham, United Kingdom, October 21-25, 2023
doi dblp
Multi-Scenario Ranking with Adaptive Feature Learning.
Yu Tian|Bofang Li|Si Chen|Xubin Li|Hongbo Deng|Jian Xu|Bo Zheng|Qian Wang|Chenliang Li
Proceedings of the 46th International ACM SIGIR Conference on Research and Development in Information Retrieval, SIGIR 2023, Taipei, Taiwan, July 23-27, 2023

2022

doi dblp
Hierarchically Constrained Adaptive Ad Exposure in Feeds.
Dagui Chen|Qi Yan|Chunjie Chen|Zhenzhe Zheng|Yangsu Liu|Zhenjia Ma|Chuan Yu|Jian Xu|Bo Zheng
Proceedings of the 31st ACM International Conference on Information & Knowledge Management, Atlanta, GA, USA, October 17-21, 2022
doi dblp
STARDOM: Semantic Aware Deep Hierarchical Forecasting Model for Search Traffic Prediction.
Yucheng Lu|Qiang Ji|Liang Wang|Tianshu Wu|Hongbo Deng|Jian Xu|Bo Zheng
Proceedings of the 31st ACM International Conference on Information & Knowledge Management, Atlanta, GA, USA, October 17-21, 2022
doi dblp
Visual Encoding and Debiasing for CTR Prediction.
Guipeng Xv|Si Chen|Chen Lin|Wanxian Guan|Xingyuan Bu|Xubin Li|Hongbo Deng|Jian Xu|Bo Zheng
Proceedings of the 31st ACM International Conference on Information & Knowledge Management, Atlanta, GA, USA, October 17-21, 2022
doi dblp
Graph-based Weakly Supervised Framework for Semantic Relevance Learning in E-commerce.
Zhiyuan Zeng|Yuzhi Huang|Tianshu Wu|Hongbo Deng|Jian Xu|Bo Zheng
Proceedings of the 31st ACM International Conference on Information & Knowledge Management, Atlanta, GA, USA, October 17-21, 2022
doi dblp
Control-based Bidding for Mobile Livestreaming Ads with Exposure Guarantee.
Haoqi Zhang|Junqi Jin|Zhenzhe Zheng|Fan Wu|Haiyang Xu|Jian Xu
Proceedings of the 31st ACM International Conference on Information & Knowledge Management, Atlanta, GA, USA, October 17-21, 2022
doi dblp
Learning Disentangled Representations for Counterfactual Regression via Mutual Information Minimization.
Mingyuan Cheng|Xinru Liao|Quan Liu|Bin Ma|Jian Xu|Bo Zheng
SIGIR '22: The 45th International ACM SIGIR Conference on Research and Development in Information Retrieval, Madrid, Spain, July 11 - 15, 2022
doi dblp
Transform Cold-Start Users into Warm via Fused Behaviors in Large-Scale Recommendation.
Pengyang Li|Rong Chen|Quan Liu|Jian Xu|Bo Zheng
SIGIR '22: The 45th International ACM SIGIR Conference on Research and Development in Information Retrieval, Madrid, Spain, July 11 - 15, 2022
doi dblp
Joint Optimization of Ad Ranking and Creative Selection.
Kaiyi Lin|Xiang Zhang|Feng Li|Pengjie Wang|Qingqing Long|Hongbo Deng|Jian Xu|Bo Zheng
SIGIR '22: The 45th International ACM SIGIR Conference on Research and Development in Information Retrieval, Madrid, Spain, July 11 - 15, 2022
doi dblp
A Cooperative-Competitive Multi-Agent Framework for Auto-bidding in Online Advertising.
Chao Wen|Miao Xu|Zhilin Zhang|Zhenzhe Zheng|Yuhui Wang|Xiangyu Liu|Yu Rong|Dong Xie|Xiaoyang Tan|Chuan Yu|Jian Xu|Fan Wu|Guihai Chen|Xiaoqiang Zhu|Bo Zheng
WSDM '22: The Fifteenth ACM International Conference on Web Search and Data Mining, Virtual Event / Tempe, AZ, USA, February 21 - 25, 2022
doi dblp
Leaving No One Behind: A Multi-Scenario Multi-Task Meta Learning Approach for Advertiser Modeling.
Qianqian Zhang|Xinru Liao|Quan Liu|Jian Xu|Bo Zheng
WSDM '22: The Fifteenth ACM International Conference on Web Search and Data Mining, Virtual Event / Tempe, AZ, USA, February 21 - 25, 2022
doi dblp
Asymptotically Unbiased Estimation for Delayed Feedback Modeling via Label Correction.
Yu Chen|Jiaqi Jin|Hui Zhao|Pengjie Wang|Guojun Liu|Jian Xu|Bo Zheng
WWW '22: The ACM Web Conference 2022, Virtual Event, Lyon, France, April 25 - 29, 2022
doi dblp
DC-GNN: Decoupled Graph Neural Networks for Improving and Accelerating Large-Scale E-commerce Retrieval.
Chenchen Feng|Yu He|Shiyang Wen|Guojun Liu|Liang Wang|Jian Xu|Bo Zheng
Companion of The Web Conference 2022, Virtual Event / Lyon, France, April 25 - 29, 2022

2021

doi dblp
Heterogeneous Graph Neural Networks for Large-Scale Bid Keyword Matching.
Zongtao Liu|Bin Ma|Quan Liu|Jian Xu|Bo Zheng
CIKM '21: The 30th ACM International Conference on Information and Knowledge Management, Virtual Event, Queensland, Australia, November 1 - 5, 2021
doi dblp
Binary Code based Hash Embedding for Web-scale Applications.
Bencheng Yan|Pengjie Wang|Jinquan Liu|Wei Lin|Kuang-Chih Lee|Jian Xu|Bo Zheng
CIKM '21: The 30th ACM International Conference on Information and Knowledge Management, Virtual Event, Queensland, Australia, November 1 - 5, 2021
doi dblp
Learning Effective and Efficient Embedding via an Adaptively-Masked Twins-based Layer.
Bencheng Yan|Pengjie Wang|Kai Zhang|Wei Lin|Kuang-Chih Lee|Jian Xu|Bo Zheng
CIKM '21: The 30th ACM International Conference on Information and Knowledge Management, Virtual Event, Queensland, Australia, November 1 - 5, 2021
doi dblp
Explicit Semantic Cross Feature Learning via Pre-trained Graph Neural Networks for CTR Prediction.
Feng Li|Bencheng Yan|Qingqing Long|Pengjie Wang|Wei Lin|Jian Xu|Bo Zheng
SIGIR '21: The 44th International ACM SIGIR Conference on Research and Development in Information Retrieval, Virtual Event, Canada, July 11-15, 2021
doi dblp
Towards a Better Tradeoff between Effectiveness and Efficiency in Pre-Ranking: A Learnable Feature Selection based Approach.
Xu Ma|Pengjie Wang|Hui Zhao|Shaoguo Liu|Chuhan Zhao|Wei Lin|Kuang-Chih Lee|Jian Xu|Bo Zheng
SIGIR '21: The 44th International ACM SIGIR Conference on Research and Development in Information Retrieval, Virtual Event, Canada, July 11-15, 2021
doi dblp
Optimizing Multiple Performance Metrics with Deep GSP Auctions for E-commerce Advertising.
Zhilin Zhang|Xiangyu Liu|Zhenzhe Zheng|Chenrui Zhang|Miao Xu|Junwei Pan|Chuan Yu|Fan Wu|Jian Xu|Kun Gai
WSDM '21, The Fourteenth ACM International Conference on Web Search and Data Mining, Virtual Event, Israel, March 8-12, 2021

2020

doi dblp
A Deep Prediction Network for Understanding Advertiser Intent and Satisfaction.
Liyi Guo|Rui Lu|Haoqi Zhang|Junqi Jin|Zhenzhe Zheng|Fan Wu|Jin Li|Haiyang Xu|Han Li|Wenkai Lu|Jian Xu|Kun Gai
CIKM '20: The 29th ACM International Conference on Information and Knowledge Management, Virtual Event, Ireland, October 19-23, 2020
doi dblp
Learning to Infer User Hidden States for Online Sequential Advertising.
Zhaoqing Peng|Junqi Jin|Lan Luo|Yaodong Yang|Rui Luo|Jun Wang|Weinan Zhang|Haiyang Xu|Miao Xu|Chuan Yu|Tiejian Luo|Han Li|Jian Xu|Kun Gai
CIKM '20: The 29th ACM International Conference on Information and Knowledge Management, Virtual Event, Ireland, October 19-23, 2020
doi dblp
A Deep Recurrent Survival Model for Unbiased Ranking.
Jiarui Jin|Yuchen Fang|Weinan Zhang|Kan Ren|Guorui Zhou|Jian Xu|Yong Yu|Jun Wang|Xiaoqiang Zhu|Kun Gai
Proceedings of the 43rd International ACM SIGIR conference on research and development in Information Retrieval, SIGIR 2020, Virtual Event, China, July 25-30, 2020

2019

doi dblp
Learning to Advertise for Organic Traffic Maximization in E-Commerce Product Feeds.
Dagui Chen|Junqi Jin|Weinan Zhang|Fei Pan|Lvyin Niu|Chuan Yu|Jun Wang|Han Li|Jian Xu|Kun Gai
Proceedings of the 28th ACM International Conference on Information and Knowledge Management, CIKM 2019, Beijing, China, November 3-7, 2019.
doi dblp
Learning Adaptive Display Exposure for Real-Time Advertising.
Weixun Wang|Junqi Jin|Jianye Hao|Chunjie Chen|Chuan Yu|Weinan Zhang|Jun Wang|Xiaotian Hao|Yixi Wang|Han Li|Jian Xu|Kun Gai
Proceedings of the 28th ACM International Conference on Information and Knowledge Management, CIKM 2019, Beijing, China, November 3-7, 2019.
doi dblp
Lifelong Sequential Modeling with Personalized Memorization for User Response Prediction.
Kan Ren|Jiarui Qin|Yuchen Fang|Weinan Zhang|Lei Zheng|Weijie Bian|Guorui Zhou|Jian Xu|Yong Yu|Xiaoqiang Zhu|Kun Gai
Proceedings of the 42nd International ACM SIGIR Conference on Research and Development in Information Retrieval, SIGIR 2019, Paris, France, July 21-25, 2019.

2018

doi dblp
Budget Constrained Bidding by Model-free Reinforcement Learning in Display Advertising.
Di Wu|Xiujun Chen|Xun Yang|Hao Wang|Qing Tan|Xiaoxun Zhang|Jian Xu|Kun Gai
Proceedings of the 27th ACM International Conference on Information and Knowledge Management, CIKM 2018, Torino, Italy, October 22-26, 2018
doi dblp
Field-weighted Factorization Machines for Click-Through Rate Prediction in Display Advertising.
Junwei Pan|Jian Xu|Alfonso Lobos Ruiz|Wenliang Zhao|Shengjun Pan|Yu Sun|Quan Lu
Proceedings of the 2018 World Wide Web Conference on World Wide Web, WWW 2018, Lyon, France, April 23-27, 2018